By Eric Gombrich A common challenge we encounter with entrepreneurial and early stage companies is a focus on ‘Marketing’ without reciprocal attention being paid to ‘Sales.’ Grant you, this is viewed through the lens of the entrepreneurial venture selling its wares to other organizations, or Business-to-Business (B2B), and not consumer-based sales (B2C). This context is…
Ruminations
“A Person is Smart, People are Dumb”
By Eric Gombrich My wife and I just returned from seeing To Kill a Mockingbird on Broadway in New York. I can’t rave enough about Aaron Sorkin’s interpretation of the Pulitzer Prize winning Harper Lee classic. Required reading for most US teenagers (and made into a movie staring Gregory Peck in 1962), if you’ve not…
Slow is Smooth, Smooth is Fast!
By Eric Gombrich I’m a fan of the television show Modern Family. My wife and I enjoy the weekly giggles triggered from the various characters’ quirky but real personalities, and the ensuing subtle but smart dialogue. No laugh track, personalities we see ourselves in, and real-life scenarios combine to provide the two of us a…
Why I can’t Sell Anything
By Eric Gombrich I was recently honored to be asked to serve on a panel at The Thought Leadership on the Sales Profession conference hosted at Stanford University. If you are like me, you were unaware of this conference, likely because it is relatively new, and I believe long overdue (but that’s another topic). This…
Why do we Struggle to Innovate in Healthcare in Canada?
By Eric Gombrich Canada is an incredible country. We maintain one of the most sought-after standards of living, and an exceptional quality of life. We even have a pretty good healthcare system, regardless of the various rankings based on narrowly-defined criteria. We also have one of the most active and prolific scientific environments in the…

